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Who’s a wall.e? Bosch’s planet savers advertising campaign

The planet is very fragile; our limited energy resources are becoming increasingly scarce; and the cost of this energy is surging.

These are the opening lines from the Bosch Planet Savers competition website; so, what do you win if you enter this fantastic planet saving competition? Yep, that great planet saving prize of a long-haul flight to Florida to watch the space shuttle take off! Let’s hope your Bosch appliance lasts long enough to offset all those carbon emissions you contribute to and witness on the trip – bon voyage!

PS I would recommend Bosch consider recycling their Ad agency

Bosch's planet savers advertising campaign

Bosch's planet savers advertising campaign

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